Design Business Association promo DVD
The Design Business Association runs an annual competition celebrating the designs that made the biggest difference in terms of penetration or revenue for the brand owner.
Design Effectiveness Awards are billed as more than a fashion show, but where designs have to actually work for a living!
We followed the process through all stages of judging to the awards themselves, featuring interviews with key companies and desigers. We produced DVD’s for DBA to use to promote the event for future years, explaining the process and celebrating the best of British design.